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Privacy Policy

Last updated: June 07, 2026

At Sooke Software ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

1. Information We Collect

Information You Provide to Us

We may collect personal information that you voluntarily provide to us when you:

  • Fill out our contact form
  • Subscribe to our newsletter
  • Request information about our services
  • Communicate with us via email or phone
  • Use our software products and services

This information may include:

  • Name and contact information (email address, phone number)
  • Company name and job title
  • Messages and communications you send to us
  • Any other information you choose to provide

Information Automatically Collected

When you visit our website, we may automatically collect certain information about your device and usage patterns:

  • IP address and location information
  • Browser type and version
  • Operating system
  • Pages visited and time spent on our site
  • Referring website information
  • Device information and screen resolution

2. How We Use Your Information

We use the information we collect for various purposes, including:

  • Responding to your inquiries and providing customer support
  • Processing and fulfilling service requests
  • Improving our website and services
  • Sending you information about our products and services (with your consent)
  • Conducting business analytics and research
  • Ensuring website security and preventing fraud
  • Complying with legal obligations

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), our legal basis for collecting and processing your personal information depends on the specific context:

  • Consent: When you have given clear consent for us to process your personal data for specific purposes
  • Contract: When processing is necessary for the performance of a contract with you
  • Legal Obligation: When we need to comply with legal obligations
  • Legitimate Interests: When processing is necessary for our legitimate business interests, provided these interests do not override your fundamental rights

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties, except in the following circumstances:

Service Providers

We may share your information with trusted third-party service providers who assist us in:

  • Website hosting and maintenance
  • Email communications
  • Analytics and performance monitoring
  • Customer relationship management

Legal Requirements

We may disclose your information if required to do so by law or if we believe such action is necessary to:

  • Comply with legal obligations or court orders
  • Protect and defend our rights or property
  • Prevent fraud or security issues
  • Protect the personal safety of users or the public

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication systems
  • Staff training on data protection practices
  • Incident response procedures

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless:

  • A longer retention period is required by law
  • You request deletion of your information
  • We need to retain information for legitimate business purposes

Contact form submissions are typically retained for 3 years unless you request earlier deletion.

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability

  • Request access to the personal information we hold about you
  • Receive a copy of your personal information in a portable format

Correction and Deletion

  • Request correction of inaccurate personal information
  • Request deletion of your personal information (subject to legal obligations)

Processing Limitations

  • Object to the processing of your personal information
  • Request restriction of processing in certain circumstances
  • Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Tracking Technologies

Our website uses cookies, web beacons, pixels, and similar tracking technologies to enhance your browsing experience, analyze site traffic, and optimize our marketing operations. We use:

Essential Cookies

  • Session management and security
  • Form functionality and CSRF protection
  • Load balancing and performance

Analytics & Marketing Technologies

  • Self-Hosted Analytics (Umami): We use Umami, a privacy-focused analytics tool, to gather basic website traffic insights (such as page views and link clicks). We self-host this service, meaning the data stays on our own servers. We also utilize a simple 1x1 image pixel as a fallback to count visits if JavaScript is disabled.
  • Microsoft Bing UET Tag: We use the Universal Event Tracking (UET) tag provided by Microsoft Bing. This tag allows us to track what users do on our site after clicking our Bing ads, enabling us to measure the effectiveness of our advertising campaigns. Microsoft may use this data to improve their own services and provide targeted advertising.
  • Microsoft Clarity: We use Microsoft Clarity to better understand how visitors interact with our website through usage analytics such as session insights, heatmaps, and interaction patterns. This helps us improve page content, layout, usability, and marketing performance. Microsoft may collect usage, device, and browser information in accordance with its own privacy practices.

You can control cookie settings through your browser preferences. However, disabling certain cookies may affect website functionality.

9. Third-Party Services

Our website may contain links to third-party websites and may use third-party services, including:

Cloudflare Turnstile (Anti-Bot)

We use Cloudflare Turnstile to protect our website against automated bots and spam submissions. Cloudflare may process certain device and browser data to distinguish humans from bots. For more information, review Cloudflare's privacy policy.

YouTube API Services

We embed YouTube videos on our site using the YouTube IFrame Player API. By viewing these videos, you are interacting with Google services, and your data may be collected in accordance with Google's Privacy Policy. YouTube may set cookies directly on your device, and we allow you to view the content subject to those terms: https://policies.google.com/privacy

We are not responsible for the privacy practices of third-party websites or services. We encourage you to review their privacy policies.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your privacy rights.

11. Children's Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:

  • Posting the updated policy on our website
  • Updating the "Last updated" date
  • Sending email notifications for significant changes (if you have provided your email)

Your continued use of our services after any changes constitutes acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Sooke Software

Email: Click to reveal email

Phone: Click to reveal phone

Address: Click to reveal address

We will respond to your inquiry within 30 days of receipt.

14. Regulatory Information

For users in specific jurisdictions:

Canadian Users (PIPEDA)

This Privacy Policy complies with the Personal Information Protection and Electronic Documents Act (PIPEDA). You have the right to file a complaint with the Privacy Commissioner of Canada.

EU Users (GDPR)

This Privacy Policy complies with the General Data Protection Regulation (GDPR). You have the right to lodge a complaint with your local data protection authority.

California Users (CCPA)

California residents may have additional rights under the California Consumer Privacy Act (CCPA). For more information about your rights, please contact us.

This Privacy Policy is effective as of June 07, 2026 and applies to all information collected by Sooke Software.

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